Brand & Web Development

Suspend This


Director of Growth


August 2021


The Challenge

Launching a business in a pandemic.

After spending a decade involved in the criminal reform system, Katelyn Whitney wanted to start her own company. She turned to MVCHAEL to provide the support needed to launch her business!


The Soultion

Tasked with building the brand from the ground up I designed a logo, colour scheme, assited in tag lines and built marketing materials. From there it was creating a web site hosted on Squarespace to allow for easy client acquistion at a predictable cost. To prepare for the launch research was conducted to target SEO and help give Suspend This a leg up on launch!


The Result

"Michael was a pleasure to work with from start to finish. He made my vision a reality and didn’t flinch when I requested changes. Any ask was met with “I can do that no problem!!” and the final product was exactly what I wanted. Launching a business was stressful, but Michael made it so that my website and branding came together flawlessly. I’m so grateful for Michael’s creativity and accessibility; highly recommend!"

Katelyn Whitney, Founder