Out with the Bold, In with the #FFADED: Our New Brand Hue Revealed
FOR IMMEDIATE RELEASE
[Mahone Bay, NS] – Michael Broley Development, a leader in innovative web development and branding solutions, today announced a vibrant evolution of its brand identity with the introduction of a new brand color: Faded Pink, codenamed #FFADED. This refreshing update marks a significant pivot from the company's signature hot pink, a homage to its Barbie-inspired roots, towards a lighter, more subdued hue that represents the company's growth.... and the widespread adoption of pink in 2024.
"Over the years, our original hot pink has been a symbol of our bold, youthful approach to digital solutions. However, as we've evolved, so has our vision. Our new shade, #FFADED, is not just a color—it's a statement. It signifies a matured palette while retaining our playful heart," said Michael Broley, Founder of Michael Broley Development.
The choice of #FFADED is a nod to staying young at heart and embracing a relaxed, joyful approach to business and creativity. The term "faded," often associated with being under the influence of cannabis and characterized by a noticeable change in behavior or appearance, humorously reflects the company's transition to a lighter pink shade. "It's about softening the edges while fully embracing the dynamic and transformative nature of the digital world," Broley added. "And yes, we're in on the joke. Let's get faded!"
This brand evolution comes at a pivotal moment for Michael Broley Development as it continues to expand its offerings beyond traditional web development and branding into comprehensive digital strategy, including content creation, e-commerce development, and AI-driven solutions. The new pink #FFADED symbolizes a broader perspective, reflecting the company's adaptability and commitment to staying ahead of digital trends.
"Change is constant in the digital landscape, and our brand refresh with #FFADED is a bold step forward. It's lighter, it's fresh, and it perfectly captures our ethos of innovation, youthfulness, and a slightly cheeky sense of humor," stated Broley.
Clients, partners, and fans of Michael Broley Development can expect to see the new #FFADED brand color rolling out across all platforms, marketing materials, and digital presences in the coming weeks. This rebranding effort underscores the company's dedication to evolving with the times while staying true to its core values of creativity, technical expertise, and empowering small businesses.
About Michael Broley Development
Michael Broley Development is a cutting-edge web development and branding firm that specializes in transforming the online presence of small businesses. With a comprehensive suite of services that marry unique brand values with the latest digital solutions, Michael Broley Development is committed to crafting visually captivating and functional websites, empowering clients with the tools for success in the competitive digital landscape.
The Art of Digital With Michael Broley Development
In the rapidly evolving digital landscape, the necessity for small businesses to establish a robust online presence cannot be overstated. Leading this transformative journey is Michael Broley Development, where advanced web development and branding converge with a spectrum of content creation services to redefine digital engagement.
Michael, at the helm, brings a wealth of expertise in web development, branding, photography, and graphic design, specializing in elevating the digital profiles of small businesses. His approach meticulously blends each business's unique brand values with sophisticated digital solutions, resulting in websites that are not only visually engaging but also functional and manageable for the owners.
This strategic combination of creativity, technical skill, and dedication to client empowerment has solidified Michael’s role as a crucial partner for small businesses aiming to navigate and thrive in the competitive online environment. Michael Broley Development is committed to enhancing the digital presence of small businesses, ensuring they achieve sustainable success through strategic web development and branding efforts.
From crafting unforgettable brands to integrating cutting-edge artificial intelligence into your business processes, our goal is to set your business apart in the bustling digital landscape of Nova Scotia and beyond.
Michael Broley Development is more than just a web development firm; it's a holistic digital workshop where creativity meets technical prowess. With a rich portfolio that spans various industries, we have empowered businesses to redefine their online narratives through a unique blend of services.
Branding: The Art of Connection
In the crowded marketplaces of today, a strong brand identity is your silent ambassador. At Michael Broley Development, branding is approached as an art form—a means to connect your business's core values with the hearts of your audience. Through immersive discovery sessions, we dive deep into the ethos of your business, emerging with a brand strategy that encompasses logo design, visual identity systems, and brand voice development.
Our work is designed to not only capture the essence of your brand but to ensure it resonates with your target audience, fostering a sense of loyalty and community around your business.
Artificial Intelligence: Future-Proofing Businesses
The future of business lies in automation and intelligent insight, areas where artificial intelligence shines. Michael Broley Development leverages AI to streamline operations, enhance content creation, and optimize workflows, turning challenges into opportunities.
Whether it’s developing AI-driven content strategies that captivate your audience or implementing smart business processes that save time and resources, our AI solutions are customized to your specific needs. Our approach demystifies AI, making it accessible and practical for small businesses looking to gain a competitive edge in their industry.
Shopify Development: Crafting Digital Storefronts
E-commerce is not just selling online; it’s about creating an immersive shopping experience that reflects your brand’s essence. Specializing in Shopify development, Michael Broley Development transforms your online store into a digital destination that attracts, engages, and converts. From custom theme design to the seamless integration of sales and marketing tools, we ensure your e-commerce platform is a robust, scalable foundation for your business’s growth.
Our expertise in Shopify empowers businesses to excel in the digital marketplace, with strategic insights that drive traffic and boost sales.
E-mail Marketing: Engaging Conversations
At the heart of effective digital marketing is communication, and e-mail marketing offers a direct line to your audience. Michael Broley Development crafts e-mail marketing campaigns that build meaningful connections. Utilizing platforms like MailChimp, HubSpot, and Klaviyo, we design personalized e-mail experiences that resonate with your audience.
From newsletter design to automated e-mail sequences, our strategies are data-driven and creatively inspired, designed to enhance customer loyalty and drive engagement.
Web Development: The Digital Foundation
Your website is the cornerstone of your online presence—a digital home where your brand lives and breathes. At Michael Broley Development, we specialize in creating websites that are not only aesthetically pleasing but functionally superior.
Whether you prefer the flexibility of Squarespace or require a custom-built solution, our web development services focus on delivering responsive, SEO-friendly websites tailored to your business needs. Our process involves a collaborative approach, ensuring your website not only meets but exceeds your expectations, setting the stage for your digital success.
Content Creation: Captivating Visuals That Tell Your Story
In a landscape where visuals reign supreme, Michael Broley Development elevates your brand with professional photography and videography services. From expressive headshots and detailed product images to dynamic event coverage and storytelling videos, we specialize in creating visual content that resonates.
Our integrated approach ensures your visuals not only captivate but also align seamlessly with your digital presence, reinforcing your brand identity and engaging your audience across all platforms.
Partnering for Your Digital Future
At Michael Broley Development, we believe in the power of partnership. Working with us means not just hiring a service provider but collaborating with a dedicated ally in your business’s journey towards digital excellence. Our commitment to your success is reflected in our work, our approach, and the lasting relationships we build with our clients.
Are you ready to transform your digital presence and propel your business forward? Let’s connect and explore how Michael Broley Development can bring your digital aspirations to life. Together, we can create a digital narrative that not only tells your story but elevates your business to new heights.
Transform Your Tourism Business Online with TDAP and Our Expert Digital Solutions
In today's digital age, having a strong online presence is more critical than ever, especially for businesses in the tourism sector. Recognizing this, an exciting opportunity has emerged for tourism businesses in Nova Scotia—the Tourism Digital Assistance Program (TDAP). This initiative, a partnership between Tourism Nova Scotia and Digital Nova Scotia, offers up to $5,000 in digital services to help businesses like yours attract visitors and encourage tourism spending through enhanced online marketing efforts.
What Does TDAP Offer?
TDAP is designed to support tourism businesses in elevating their digital footprint. Eligible activities under this program include:
- E-commerce solutions
- Online booking systems
- Website development
- Copywriting services
- Professional photography and videography
- Social media marketing
How Can We Help?
We specialize in crafting bespoke web development, branding solutions, and professional photography services for small to medium-sized businesses. Our expertise perfectly aligns with the goals of TDAP, and we are proud to be an approved vendor for photography services through the program. Here’s how we can help:
- Branding & Web Development: We create dynamic, user-friendly websites and shape unique brand identities that tell your story in a way that resonates and endures.
- E-Mail Marketing: Our targeted email campaigns are designed to engage your audience and inspire action, driving growth for your business.
- Shopify Development: For businesses looking to enhance their e-commerce capabilities, our customized Shopify solutions power successful online stores, making shopping seamless for your customers.
- Professional Photography: As an approved TDAP vendor for photography, we offer professional photography services to showcase your business in the best light, enhancing your online presence and marketing materials.
Why Act Now?
The deadline to apply for TDAP is swiftly approaching—Wednesday, April 3, at 4:00 p.m. This is a unique opportunity to not only improve your digital marketing efforts but to do so with expert guidance and without financial strain.
How to Apply?
You can find the program guidelines, eligibility criteria, and online application form at Tourism Nova Scotia's TDAP page.
Let's Grow Together
This program is more than just an opportunity for financial assistance—it's a chance to rethink, revitalize, and relaunch your digital presence with professional support. At Michael Broley Development, we're excited to partner with businesses applyin g for TDAP, combining our digital expertise with this incredible resource to drive growth and attract more visitors to your offerings.
As an approved vendor for photography and a specialist in digital solutions, we are uniquely positioned to help you leverage TDAP to its fullest potential. Don't let this opportunity pass by. You can schedule an introduction call today to discuss how we can collaborate to make the most of TDAP and transform your online presence!
Michael Broley Development Opens Studio for Professional Headshots - Bookings Available Starting February 26th
[Mahone Bay, NS] – Michael Broley Development is thrilled to announce the opening of our studio for professional headshot photography, starting Monday, February 26th. Located in the heart of Mahone Bay at Unit 4, 249 Edgewater Street, our studio is set to provide top-tier photography services tailored to professionals, creatives, and anyone looking to elevate their personal or professional brand with high-quality headshots.
Understanding the importance of a great first impression, our headshot photography service is designed to capture the unique essence and professionalism of each individual. With over 20 years of experience in branding and web development, and a renewed focus on photography, we are excited to offer this specialized service to our clients.
Special Offer: Save the Tax on Early Bookings To celebrate the launch of our headshot photography services, we’re offering an exclusive deal for early birds. Book and pay for your session through our website at https://mvchael.com/photography/ and save the tax on your purchase. This offer is a fantastic opportunity to secure a professional headshot at a great value. The cost for the session is $225.
Why Choose Us?
- Expertise: With decades of experience in branding, web development, and photography, we bring a nuanced understanding of personal branding that sets our headshot service apart.
- Quality: Our studio is equipped with state-of-the-art photography equipment to ensure your headshots are of the highest quality.
- Convenience: Easy online booking and payment through our website streamline the process, making it hassle-free for our clients.
- Fast Turn Around: With decades of experience comes a workflow that excels. We will have a preview from your shoot withing 24 hours and your complete shoot done with 72 hours.
Booking Information To schedule your professional headshot session, please visit our website at https://mvchael.com/photography/. We recommend booking early to secure your preferred date and take advantage of our tax-saving offer.
Location Michael Broley Development is located at Unit 4, 249 Edgewater Street Mahone Bay. Parking is available behind Rebecca’s at the studio entrance.
We look forward to capturing your professional image with a headshot that conveys confidence, professionalism, and personality. For further inquiries, please e-mail Michael here.
Michael Broley Development Announces New Studio Location in Mahone Bay
[Mahone Bay, NS] – Michael Broley Development, an established expert in branding and web development with over 20 years of experience, is excited to announce the grand opening of their new studio located in downtown Mahone Bay. This move marks a significant milestone for the company, as it transitions from a remote working model back to a physical studio space for the first time since 2020.
The shift to a dedicated studio is not just a change of scenery. It represents a reinvigoration of Michael Broley's passion for photography, an integral part of the creative services offered by the company for over a decade. The new studio is fully equipped for both headshot and product photography, bringing back these highly sought-after services that were paused during the work-from-home period.
Michael Broley, the founder and creative director behind Michael Broley Development, expressed enthusiasm about the move: "Transitioning back to a studio environment is a thrilling prospect. Not only will it enhance our branding and web development projects, but it also allows me to reignite my passion for photography. The studio at Edgewater Street is designed to foster creativity and collaboration, and I am eager to explore the new possibilities it opens up for our clients."
Clients old and new can expect the same high-quality service that has been a hallmark of Michael Broley Development, now enhanced by the capabilities of the new studio. The space is not just a workplace; it's a creative hub where ideas can flourish and be transformed into visual realities.
The studio's location will be announced soon and is more than just a new address for Michael Broley Development. It symbolizes a renewed commitment to excellence and innovation in both digital and photographic arts. With this expansion, Michael Broley Development is poised to set new standards in branding, web development, and photography. The studio will be announcing a grand opening soon for the end of February 2024.
For more information about Michael Broley Development and the services offered, please visit mvchael.com.
Michael Broley Development's Owner Appointed Vice Chair Of Mahone Bay Tourism & Chamber Of Commerce
FOR IMMEDIATE RELEASE
[Mahone Bay, NS] — Michael Broley, the founder and owner of Michael Broley Development, a leading web development and branding consultancy with over 20 years of industry experience, is pleased to announce his appointment as Vice Chair of the Mahone Bay Tourism & Chamber of Commerce. This prestigious role allows Mr. Broley to contribute to the growth and prosperity of Mahone Bay while continuing to provide innovative digital solutions to his clients.
Michael Broley Development has long been recognized for its commitment to delivering exceptional web development and branding services. With a track record of success and a dedication to helping businesses establish a strong online presence, Michael Broley has earned a reputation as a visionary in the digital marketing and branding field.
In his new role as Vice Chair of Mahone Bay Tourism & Chamber of Commerce, Mr. Broley will apply his extensive knowledge and expertise to advance the economic interests of Mahone Bay. His role includes collaborating with local businesses, community stakeholders, and residents to enhance the town's visibility and economic vitality.
"It is both an honor and a privilege to be appointed as Vice Chair of Mahone Bay Tourism & Chamber of Commerce," said Michael Broley. "I am excited to leverage my experience to support the growth and success of local businesses and promote the beauty and charm of Mahone Bay to a broader audience."
With Michael Broley at the helm, Mahone Bay Tourism & Chamber of Commerce is poised to embark on innovative initiatives aimed at boosting local commerce, attracting tourists, and fostering community development. His appointment signifies a positive step forward in the mission to enhance the Mahone Bay region's economic prospects.
For more information about Michael Broley Development, please visit mvchael.com.
About Michael Broley Development:
Michael Broley Development is a renowned web development and branding consultancy with a distinguished history of providing cutting-edge solutions to clients across diverse industries. With a steadfast commitment to excellence and a passion for creativity, Michael Broley Development empowers businesses to establish a compelling online presence and cultivate a distinctive brand identity.
Myra Media Announces Partnership With Michael Broley Development
FOR IMMEDIATE RELEASE
[Mahone Bay, NS] – Myra Media, a leader in creative digital solutions, is thrilled to announce its recent partnership with Michael Broley Development, a renowned web development and design firm based in Mahone Bay, Nova Scotia. This strategic partnership marks a significant milestone in Myra Media’s expansion, bringing on board the exceptional talent of Michael Broley, a seasoned web developer, graphic designer, and photographer.
Michael Broley, known for his comprehensive technical skills and creative flair, has a distinguished career that spans over two decades. His journey began in 1994 with a groundbreaking website for ballhockey.com and has since evolved, leading him to work with some of Canada’s top employers. In 2016, Michael chose to focus solely on his creative pursuits, launching “Thru Mike’s Lens” and collaborating with notable brands across Canada. His commitment to excellence in web design and digital media aligns perfectly with Myra Media’s vision, making this acquisition a natural fit.
“Myra Media is excited to welcome Michael to our team. His expertise in crafting market-ready digital solutions for small businesses, combined with his innovative approach, makes him an invaluable asset to our company. This acquisition not only enhances our service offerings but also strengthens our position in the market,” said Roger Mader, Principal + Creative, Myra Media. “We are committed to delivering exceptional results to our clients, and with Michael’s skills, we are more equipped than ever to achieve this goal.”
For more information about Myra Media and our services, please visit www.myramedia.com.
About Myra Media: Myra Media is a dynamic digital media company specializing in creating impactful customer experiences, public relations, and event planning. With a commitment to innovation and excellence, Myra Media has established itself as a leader in the digital media industry.
Michael Broley Development Relocates And Reopens In Mahone Bay, Nova Scotia
After taking some personal time during the Covid 19 pandemic Michael Broley Development is excited to again open up to new clients starting in September 2021. He has moved his studio from downtown Toronto to picturesque Mahone Bay, Nova Scotia.
This reopening comes with new branding; dropping his previous online moniker Thru Mike's Lens
Recent projects include launching new websites for Suspend This Inc., Homes From The Ground Up, @Lar.uh and Yes Honey Proposals.
Who is Michael Broley (MVCHAEL)?
Michael Broley is a freelance creative, full-stack web developer & sales professional. He builds awesome websites that are mobile friendly, comply with accessibility standards and focus on driving specific business goals!
Michael spent the past 15 years in a variety of sales & marketing roles for companies like Salesforce, Xerox & ballhockey.com while also freelancing part-time for a wide range of exciting clients. All of these roles challenged him to provide world class customer experiences and to consistently produce & exceed revenue goals! This is where he was able to shape his storytelling skills through a variety of creative initiatives that he spearheaded.
An avid photographer, Michael has been providing services professionally for over 6 years. This has given him the opportunity to work with brands such as Cineplex Entertainment, LinkedIn, Salesforce, Amber Walker Events, 420 Cannabis Court, and creatives like Simu Liu (Marvel Superhero), Jessica Tyler (Degrassi Alum), Lara Anderson (Tattoo Artist) and Mike Rita (Comedian)!